ad:tech 2008

ad:tech 2008 - Event details   08/05/2008 - 08/06/2008 NAVY PIER, Chicago, USA  (Illinois)   Description Mastering brand performance and effective marketing solutions Kevin Kells, CPG Industry Director, Google As head of the CPG team at Google, Kevin is responsible for helping brand marketers drive more effective and efficient advertising solutions. By utilizing Google's vast media platform, Kevin connects brand assets to consumers every day, wherever those consumers may be. Kevin managed and grew iconic brands at Unilever (Pond's), Diageo (Guinness) and most recently Revlon. Clay Shirky, author of Here Comes Everybody Writer, consultant and teacher, Clay is a provocative new voice on all things Internet: economics and culture, media and community, and the open source movement. In his new book, Clay explores how organizations and industries are being upended by open networks, collaboration and user appropriation of content product and dissemination. Category Computer & IT Media & Advertising More details (event webpage):  www.ad-tech.com Apply for event:  Event language:  English Contact info: ad:tech expositions   Phone: Fax: Email: info@ad-tech.com

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